AMERICAN EXPRESS - GOLD CARD | 2010 - 2011
When the AMEX GOLD CARD Direct Mail and Online Response Acquisition teams partnered to develop an interactive experience, I was a part of a team that created an in-depth benefit overview. The result is a 6-module video that uses real life examples to bring Card benefits to life, delivering these attributes in a way that is relatable and convincing.
Role: Creative Producer
Amex: More Rewards
Amex: Customer Service
Amex: We've got you covered