IRONMAN KONA | 2013 - 2015
GoPro signed on to be the title sponsor for Ironman, Kona World Championships in 2013-2015. Working aside our partners & common athletes, our GoPro splinter unit collaborated with Texas Crew Productions, who produces the IRONMAN, Kona World Championship for NBC Sports. Collectively we combined over 150 hours of original footage to produce 3 GoPro branded segments within the international broadcast and throughout the 12hr live web-hosted version of the event. Year after year our teams provided those unique GoPro shots from inside the event that only a GoPro camera can obtain.
Role: Supervising Producer
IRONMAN, KONA GoPro In-broadcast segments
Texas Crew Productions has consistently been recognized for outstanding camera work, editing, and storytelling. The National Academy of Television Arts and Sciences (NATAS) has nominated and rewarded several Ironman’s television coverage of the Ironman World Championship presented by GoPro race for several Emmy awards throughout the years and continues to push the envelope of what’s possible. The broadcast featured GoPro and long-lens images from more than 40 cameras captured from the air, across the lava fields and under the water of Kailua Bay during the 140.6-mile race that takes place in Kailua-Kona, Hawaii every year.