At Salesforce, it’s essential to create captivating demos, and we produce a large number of them (aprox 150) annually. However, it can be challenging to expand our engaging technical storytelling. To address this, two years ago, the Salesfroce Studios Demo team adopted a systematic creative approach by developing a toolkit of reusable and adaptable assets. This hasn’t only reduced costs but also streamlined our offerings so that we can do more with less and create more impactful demos. Our diverse collection of actual devices and flexible asset systems allows us to cater to any product, brand, or demo inquiry with a comprehensive approach, enabling us to create demos more quickly and effectively.